Digital Marketing Specialist

We are looking for a Digital Marketing Specialist-SEO to join our growing creative team in Community Brands!

Position Overview

Manages SEO-focused marketing activities and programs for the organization. Develops and implements SEO marketing plans to serve the business objectives. Stays current with search engine algorithm updates, keyword trends, and competitive landscapes. Coordinates SEO-related projects and collaborates with cross-functional teams and marketing vendors. May also oversee elements of content strategy, web analytics, and digital PR. 

Position Summary

• Ensure that SEO project/department milestones/goals are met and adhere to approved budgets. 

• Grow organic traffic by developing and executing a comprehensive SEO strategy tailored to different personas and stages of the buyer’s journey, with clear KPIs and performance targets. 

• Position brand and product pages for maximum visibility in organic search through optimized content, metadata, and technical SEO. 

• Conduct ongoing competitive analysis, keyword research, and customer segmentation to refine SEO content strategy and on-site optimization. 

• Define and lead SEO initiatives, SEO-focused content marketing, link-building and technical optimizations to enhance site performance and user experience. 

• Collaborate with internal stakeholders (content, dev, UX, product marketing) and external SEO vendors/agencies to develop best-in-class SEO practices. 

• Align SEO efforts with broader marketing goals, adjusting based on analytics insights, industry trends, and business needs. 

• Track, analyze, and report weekly SEO performance metrics (rankings, traffic, conversions, backlinks, etc.), providing insights and recommendations to leadership and demand-gen marketing partners. 

• Stay up-to-date with Google algorithm updates and industry changes to adjust tactics and maintain/improve rankings. 

• Manage SEO tools and platforms (e.g., Google Search Console, Conductor) for audits, tracking, and reporting. 

• Ensure all content is optimized for SEO, collaborating with campaign and content managers to implement best practices and ensure proper indexing. 
• Support technical SEO audits and initiatives, including site architecture, page speed, schema markup, and mobile optimization. 

We would love to chat if you have...

Experience:

• 3-5 years of experience in Digital Marketing , with a focus on SEO 

• Experience working in the B2B Saas or Software  

• BA/BS in Business, Marketing, Communications, or related field desired

About Us  
Community Brands – leveling the playing field between for-profits and purpose-driven organizations

Community Brands provides a connected network of solutions that enable mission-driven organizations to thrive. Our software powers non-profits, associations, and K-12 schools to engage the people they serve through programs and events, raise funds to enable their mission, and manage their financials and operations. Our family of brands are bound by a common purpose to serve the organizations that make our communities a better place to live. With over 1,600 employees in the US, Canada, UK, Australia, India, and the Philippines, we know that our success is driven entirely by the people of Community Brands. Through professional opportunity, we strive to give each person a clear path to success and personal growth. We embrace diversity and believe that our differences in experience and perspective are the key to our sustained success.

Why work here?

Good People, Doing Good Things: Employees at Community Brands are techies and volunteers who strive to make the Company a great place to work. We dream big and are motivated to help our customers use the technology we create to improve the world around us.

At Community Brands, a great company awaits you... 

• Market-Competitive Compensation 
• Generous Allowances & Benefits 
• Hybrid Work Set Up
• Quarterly Performance Bonus 
• Flexible Planned Paid Time Off 
• Annual Leave Credit Conversion 

• Medical Insurance 
• Dependents' HMO Coverage 
• Dental Coverage 
• Comprehensive Life Insurance 

• Work-Life Balance 
• Equal Opportunity Employer 

All persons hired will be required to: 

• verify their identity, 
• verify they are eligible to work, without sponsorship, in the country they are to be employed in, and 
• complete any required employment eligibility verification form upon hire.